Advertising in the
PPD Drug
Reference System
 

Vol. 6 No. 2
Mar-Apr 2008
 
Outside Front Cover
PPD 14th Edition
 

PVET 10th Edition
 
Outside Front Cover
PPDr 7th Edition
 

CPM 9th Edition
 

Better Pharmacy
7th edition
 

PPD TABS Version 5.0

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Advertising in the PPD Drug Reference System

BP 5th, Better Pharmacy

  Circulation : 6,000 Drugstores and Pharmacists / 4,000 Midwifes
  Frequency : Annual
  Release Date : August - September
Outside Cover Positions
Outside Front Cover
Dimensions
Width : 14.5 cm
Height : 8.0 cm
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Front Cover
  
Outside Front Cover
Dimensions
Exact Size Width : 18.0 cm
Height : 25.0 cm
Text size Width : 16.5 cm
Height : 23.5 cm
Bleed Size Width : 20.0 cm
Height : 27.0 cm
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Back Cover
  
Inside Cover Positions
Inside Front Cover/Inside Back Cover /Outside Back Cover
Dimensions
Exact Size Width : 18.0 cm
Height : 25.0 cm
Text size Width : 16.5 cm
Height : 23.5 cm
Bleed Size Width : 20.0 cm
Height : 27.0 cm
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Front Cover
  
Inside Front Cover/Inside Back Cover /Outside Back Cover
Dimensions
Exact Size Width : 18.0 cm
Height : 25.0 cm
Text size Width : 16.5 cm
Height : 23.5 cm
Bleed Size Width : 20.0 cm
Height : 27.0 cm
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Back Cover
  
Four-Page Gatefold Divider
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Dimensions          

First Page

Width : 14.5 cm
Height : 12.0 cm		  

Third & Fourth Page

Width : 15.0 cm/page
Height : 25.0 cm/page 		 
Second Page
Width : 15.0 cm
Height : 25.0 cm		   Spread
 Width : 32.15 cm
Height : 25.0 cm		  
Inside Front Cover Gatefold
Inside Front Cover-Gatefold / Inside Back Cover-Gatefold
Dimensions
Per Page Ad Width : 18.3 cm
Height : 25.0 cm / page
Spread Ad Width : 34.5 cm
Height : 25.0 cm
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Inside Back Cover Gatefold
Inside Front Cover-Gatefold / Inside Back Cover-Gatefold
Dimensions
Per Page Ad Width : 18.3 cm
Height : 25.0 cm / page
Spread Ad Width : 34.5 cm
Height : 25.0 cm
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Full-Page Ad
Full Page Ad
Dimensions
Per Page Ad Width : 16.6 cm
Height : 24.6 cm
Text size Width : 14.5 cm
Height : 23.5 cm
Bleed Size Width : 17.0 cm
Height : 25.0 cm
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Two-Third Page Ad
Dimensions
Width : 14.5 cm
Height : 15.0 cm
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Crosswise
  
Dimensions
Width : 9.5 cm
Height : 21.5 cm
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Lengthwise
  
One-Half Page Ad
Dimensions
Width : 14.5 cm
Height : 12.0 cm
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Crosswise
  
Dimensions
Width : 14.5 cm
Height : 12.0 cm
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Title Cover
 
One-Third Page Ad
Dimensions
Width : 14.5 cm
Height : 8.0 cm
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Crosswise
  
Dimensions
Width : 4.7 cm
Height : 21.5 cm
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Lengthwise
  
Dimensions
Width : 14.5 cm
Height : 8.0 cm
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Plastic Reinforcement
 
Bookmark
Bookmark
Dimensions
Width : 18.0 cm
Height : 8.0 cm
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Product Shot / Product ID
Dimensions (Product Shot)
Width : 4.5 cm
Height : 7.0 cm
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Dimensions (Product ID)
Width : 5.0 cm
Height : 2.5 cm
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Reminder Ads
 
Dimensions (Foot Ad)
Width : 13.8 cm
Height : 1.0 cm
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Dimensions (Product Logo)
Text: 12.0 pts.
Width : 46.0 mm
Height : 12.0 mm
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Dimensions (Product message)
Text: 12.0 pts.
Width : 46.0 mm
Height : 12.0 mm
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Want to advertise?

Drop us an e-mail at info@e-medicomm.com and we'll attend to your advertising needs immeadiately.