We Soar On Wings of Creativity

Medicomm Advertising, Inc. is driven by creativity that combines information, insight, intuition and common sense to produce campaigns that are relevant, remembered, and results-measured.

The Agency has the discipline of the creative process: taking the pains to go through definition of marketing issues, developing the marketing strategy, generating the communication plan before brainstorming the creative solution.

Our work on "An Apple is Not an Orange" for Nubain, the "Tooth Pain" Campaign for Ponstan, the "Sexy" Detailers for Diovan, the "Calypso", "Hello Kiddy" campaigns for Tempra and unique interactive detailing aids "Lipat sa Lipostat" for anti-cholesterol Lipostat and "Wedding Invitation" for anti-hypertensive Capoten show fresh, innovative, non-traditional thinking. The series of four newsletters we developed for Enervon-C reflects our deep understanding of pharmaceutical science.

In the Anti-Tuberculosis market, we have launched campaigns for Wyeth's Myrin (Fire and Ice campaign) and recently for UL-Medichem's Quadtab, Tritab, Triofix, and Bifix (Confronting TB Face to Face).

Our major media-based clients, past and present, include St. Luke's Medical Center, Himlayan Pilipino, Diane 35-Schering Philippines, Plasmin-SEA Pharmacom, Inc., and Cecon Consumer-Abbott.

Our Public Relations stints include the Unilab Enervon High Energy tri-series, 3M Pharmaceutical's Aldara news and photo releases and two major Novo Nordisk multi-media conferences on diabetes, TV coverage, broadsheet news articles, including the creative development of invitations, media conference kits, and venue drop banners.

We are also handling CordLife Philippines' formal launch of umbilical cord stem cell technology.

Our approach to Packaging design combines unique brand identity, core brand message and brand aesthetics which produce yet another compelling medium of communication. In an environment where oftentimes the customer's first contact with the brand is the package, design truly assumes an influential role in the purchasing decision.